Beth Mason
Chief Customer Officer
Beth Mason is a founding senior leader at Wayspring and serves as Chief Customer Officer, bringing deep expertise in market operations, client strategy, and partnership development. She oversees health plan partnerships across multiple states and leads operations and client management for Wayspring’s legacy business, axialHealthcare. Beth directs a team of market operations and account management executives, ensuring strong performance, exceptional client experience, and alignment with partner goals. Her background spans operations, product development, client management, and sales, including several years with Highmark Inc. She earned her undergraduate degree in Sociology from Princeton University, where she completed independent studies in population health.